DMAX
BROADCAST REDESIGN PITCH
I was part of a pitch for the discovery sub channel DMAX. Unfortunately we did not get the job but it was such great fun to be part of a great feedmee team again. We had so much fun creating the on-air features as well as the print and web campaign.
![Concept_02_1](http://www.joernwesthoff.de/wp-content/uploads/2019/11/Concept_02_1.jpg)
BLACK & WHITE
Our vision was to create an on-air design that is only using the colors black and white. We thought this is a great client with the right content to go for a step like this.
![Colors_DMAX](http://www.joernwesthoff.de/wp-content/uploads/2019/11/Colors_DMAX.jpg)
![OnAir_02_1](http://www.joernwesthoff.de/wp-content/uploads/2019/11/OnAir_02_1.jpg)
![Print_02_1](http://www.joernwesthoff.de/wp-content/uploads/2019/11/Print_02_1.jpg)
![](http://www.joernwesthoff.de/wp-content/uploads/2019/11/Plakat-18eintel-1.jpg)
![](http://www.joernwesthoff.de/wp-content/uploads/2019/11/Plakat-5-b.jpg)
![](http://www.joernwesthoff.de/wp-content/uploads/2019/11/Plakat-1-b.jpg)
![](http://www.joernwesthoff.de/wp-content/uploads/2019/11/Plakat_1.jpg)
![](http://www.joernwesthoff.de/wp-content/uploads/2019/11/Plakat-18eintel-2-a.jpg)
![](http://www.joernwesthoff.de/wp-content/uploads/2019/11/Plakat-2.jpg)
In the print campaign we decide to create two dependent designs that are placed close to each other. The first print attracts a person with a small hint of the topic and the second print reveals the curtain and displays the program.
![Online_02_1](http://www.joernwesthoff.de/wp-content/uploads/2019/11/Online_02_1.jpg)
![Merch_02_1](http://www.joernwesthoff.de/wp-content/uploads/2019/11/Merch_02_1.jpg)
![ThankYou_DMAX](http://www.joernwesthoff.de/wp-content/uploads/2019/11/ThankYou_DMAX.jpg)
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