Together with feedmee I developed the new SWR Fernsehen on-air design as well as their new print and online campaign. Because the station produces a lot of TV formats by their own we had to figure out how to relate each one of them to a consequent design. Therefore we contructed a new logo feature that allows each format to get its own unique look. On the same time it perfectly fits into our new guidelines, too.
THERE IS ALWAYS MORE
MOTION • BRANDING • CONCEPTS
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